Thursday, 25 June 2015

It's All in the Name

I rushed to pump out game play footage of a new non linear story based game called Her Story as I wanted to be one of the first to play it and get videos up. The game is everything I thought it would be and more. I fiended on it all day! I was one of the first to stream it on Twitch and post game play on YouTube as I wanted but I wasn't getting the views I thought I would. When I posted the new episode of Game of Thrones, even a day late, I got tons of views because it was new but I wasn't hitting anywhere near those numbers on Her Story. I realized it was probably the title. I called the videos Her Story Episode #. New viewers weren't finding it on the search page as people tend to search for gameplay or let's play. I changed the names of all the videos to Luckless Lovelocks Let's Play Her Story Episode # and bam the number of views more than doubled in an hour and the views are still coming on strong! It's all about marketing. The name is really there to get people to watch while being descriptive. If you want to see my game play it's here

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